How to brand your Instagram Story Highlights
Apr 25, 2018
- What are instagram stories highlights?
- Instagram stories disappear after 24 hours, but you can keep them on your profile for as long as you want by converting it to a ‘highlight’. These sit just below your bio, above your grid.
- Each highlight has a title of 15 characters, but you want to use a max of 8 if you want the title to show without being cut off.
- Instagram uses the start of your story as the cover image, but that doesn’t mean you can’t change it to something more ‘on brand’. It’s a good idea to do this so the highlights ‘pop’ on the page and encourage you to take a further look at the content.
- To design your highlight covers you have so many options: using a logo, bold background, photo… or whatever works best for your brand. The optimum size is 1080 x 1920, same as stories.
- NB. you can design these inside stories using the type function, if you wish. To do this, open stories and scroll...